Accounting & Tax AEO: 7 Steps to Get Your Firm Recommended by AI Search Engines

Why AI Is Changing How People Find Accountants

Tax season used to mean a predictable pattern: clients called their accountant because someone at work recommended them, or they found an H&R Block down the street, or they Googled "CPA near me" and clicked whatever appeared first in Maps. That pattern is breaking down fast.

Today, a significant and growing share of people seeking accounting help go to AI first. They open ChatGPT, Claude, Perplexity, or Google AI Overviews and ask questions that are direct, specific, and high-intent. They want a recommendation, not a directory of options. They ask things like:

• "Best CPA near me for small business taxes"
• "Tax preparer who specializes in self-employed freelancers"
• "Bookkeeper for my e-commerce business"
• "CPA who handles both personal and business taxes in Seattle"
• "Enrolled Agent for IRS audit representation in Texas"
• "Nonprofit accountant for small 501(c)(3) organization"
• "Payroll service for a 10-person restaurant"
• "Accountant who understands real estate investment taxes"

AI does not return a list of blue links with ten options and paid ads at the top. It gives a synthesized answer — often naming two or three specific firms or types of firms, explaining what to look for, and sometimes linking directly to a scheduling page. For the prospect, this is a dramatically better experience than wading through search results. For the firm that gets named, it is potentially the most valuable new client acquisition channel available today. For every firm that does not appear, those prospects simply go elsewhere.

This is where Answer Engine Optimization (AEO) intersects with accounting firm marketing. AEO is the discipline of structuring your online presence so AI search engines cite and recommend you when clients in your target market ask relevant questions. For accounting firms, it means making your credentials, specializations, services, and expertise machine-readable — and building the content that AI trusts enough to quote and cite.

The opportunity is particularly large in accounting right now because almost no accounting firms have done deliberate AEO work. Most CPA and tax firm websites are functional but not optimized: generic service pages, no structured data, thin content, no clear niche signals. Even mid-sized regional firms with strong reputations in their markets are nearly invisible to AI. If you execute even half the steps in this guide, you will be positioned well ahead of the competition before AI search becomes the dominant client acquisition channel in your market.

Accounting also has unique AEO characteristics worth understanding upfront. First, it is highly seasonal — tax season creates a spike in AI queries that dwarfs the rest of the year, which means content strategy must anticipate seasons, not react to them. Second, it is highly credential-dependent — AI treats CPA, EA, and CMA designations as trust signals and actively surfaces them in recommendations. Third, it is highly niche-dependent — a query about taxes for Airbnb hosts is fundamentally different from one about taxes for S-corps, and AI rewards firms that have built clear, deep expertise content for specific client segments. Understanding these dynamics shapes every step of the AEO strategy below.

7 Steps to Get Your Accounting Firm Recommended by AI

Step 1: Add AccountingService Schema Markup

AccountingService schema is the foundational technical change for accounting and tax firm AEO. This structured data markup — added to your website's HTML as JSON-LD — tells AI search engines the precise details of your practice in a machine-readable format. Without it, AI has to interpret your services from marketing copy, which leads to errors, missing credentials, and lower recommendation probability.

AccountingService is a subtype of schema.org LocalBusiness, which means it inherits all the standard business properties (name, address, phone, hours, reviews) while adding service-specific attributes. The most important fields for AI recommendations are: your service types, professional credentials, specializations, accepted client types, pricing structure, and languages served.

Here is a complete AccountingService schema example for a CPA firm:

{
  "@context": "https://schema.org",
  "@type": "AccountingService",
  "name": "Hartwell CPA Group",
  "url": "https://www.hartwellcpa.com",
  "description": "Certified Public Accounting firm specializing in tax preparation, bookkeeping, and payroll services for small businesses and self-employed professionals in the Austin metro area. CPA and QuickBooks ProAdvisor credentials on staff. Tax strategy and IRS representation available.",
  "telephone": "+1-512-555-0241",
  "email": "hello@hartwellcpa.com",
  "image": "https://www.hartwellcpa.com/images/office.jpg",
  "priceRange": "$$",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "3801 South Lamar Blvd, Suite 200",
    "addressLocality": "Austin",
    "addressRegion": "TX",
    "postalCode": "78704",
    "addressCountry": "US"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 30.2344,
    "longitude": -97.7713
  },
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": ["Monday","Tuesday","Wednesday","Thursday","Friday"],
      "opens": "08:00",
      "closes": "17:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": ["Saturday"],
      "opens": "09:00",
      "closes": "13:00",
      "validFrom": "2026-01-15",
      "validThrough": "2026-04-15"
    }
  ],
  "areaServed": [
    { "@type": "City", "name": "Austin" },
    { "@type": "City", "name": "Round Rock" },
    { "@type": "City", "name": "Cedar Park" },
    { "@type": "State", "name": "Texas" }
  ],
  "hasOfferCatalog": {
    "@type": "OfferCatalog",
    "name": "Accounting & Tax Services",
    "itemListElement": [
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Individual & Personal Tax Preparation",
          "description": "Federal and state income tax preparation for individuals, including W-2 employees, freelancers, and investors. All complexity levels including rental property, stock options, and foreign income."
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Small Business Tax Planning & Preparation",
          "description": "Annual and quarterly tax preparation for LLCs, S-corps, C-corps, and sole proprietorships. Year-round tax planning to minimize liability."
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Bookkeeping & Financial Reporting",
          "description": "Monthly bookkeeping, bank reconciliation, financial statement preparation, and QuickBooks setup and management for small businesses."
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "Payroll Processing",
          "description": "Weekly, bi-weekly, and monthly payroll processing, payroll tax filings, W-2 and 1099 preparation for businesses of all sizes."
        }
      },
      {
        "@type": "Offer",
        "itemOffered": {
          "@type": "Service",
          "name": "IRS Audit Representation",
          "description": "Representation before the IRS for audits, notices, and collection matters. Enrolled Agent credential for unlimited practice rights before the IRS."
        }
      }
    ]
  },
  "knowsAbout": [
    "Small Business Tax Planning",
    "Self-Employment Tax",
    "LLC Taxation",
    "S-Corp Election",
    "QuickBooks",
    "IRS Audit Representation",
    "Real Estate Investment Taxes",
    "Retirement Account Planning"
  ],
  "employee": [
    {
      "@type": "Person",
      "name": "Sarah Hartwell",
      "jobTitle": "Certified Public Accountant",
      "hasCredential": [
        {
          "@type": "EducationalOccupationalCredential",
          "credentialCategory": "Professional Certification",
          "name": "Certified Public Accountant (CPA)",
          "recognizedBy": {
            "@type": "Organization",
            "name": "Texas State Board of Public Accountancy"
          }
        },
        {
          "@type": "EducationalOccupationalCredential",
          "credentialCategory": "Professional Certification",
          "name": "Enrolled Agent (EA)",
          "recognizedBy": {
            "@type": "Organization",
            "name": "Internal Revenue Service"
          }
        }
      ]
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.9",
    "reviewCount": "87",
    "bestRating": "5"
  },
  "sameAs": [
    "https://www.google.com/maps/place/hartwell-cpa",
    "https://www.yelp.com/biz/hartwell-cpa-austin",
    "https://www.facebook.com/hartwellcpa"
  ]
}

A few elements in this schema deserve special attention. The seasonal hours specification — showing Saturday hours valid only from January through April — signals tax season availability that AI associates with competent, client-focused tax firms. TheknowsAbout array is powerful: it tells AI the specific topics and client types your firm understands deeply, which directly influences which queries you get matched to. And the employee credential markup with the issuing authority (Texas State Board of Public Accountancy, Internal Revenue Service) gives AI verifiable credential signals rather than just text claims.

Place this schema in a <script type="application/ld+json"> tag in the <head> of your homepage and services pages. For firms with multiple service lines, consider separate schema blocks for each major service. See our full guide on how to add schema markup to your website for implementation details and validation tools.

Step 2: Create Tax Content That AI Cites

AI search engines do not just recommend businesses — they recommend businesses whose content they trust enough to cite when answering tax and accounting questions. Building a content library that AI actively pulls from is the second pillar of accounting AEO, and for most firms, the highest-leverage long-term investment.

The principle is straightforward: when someone asks an AI a tax or accounting question, AI looks for the most accurate, comprehensive, and clearly sourced answer available on the web. If that answer lives on your website, AI cites your firm. Over time, being a source AI regularly cites builds your authority signal, which feeds back into higher recommendation probability for commercial queries.

Here are the content categories that generate the most AI citations for accounting firms:

Deduction Guides by Client Type

These are evergreen content gold mines because they match the exact queries AI receives constantly. Rather than a generic "business deductions" article, go specific:

• "Top Tax Deductions for Freelancers and Independent Contractors"
• "Vehicle and Mileage Deductions for Delivery Drivers"
• "Home Office Deduction: Complete Guide for Remote Workers"
• "Tax Deductions for Rental Property Owners"
• "What Can Realtors Deduct? Complete Guide to Real Estate Agent Tax Deductions"
• "Restaurant Owner Tax Deductions: What You Can and Cannot Write Off"

Write these as comprehensive guides — 1,500 to 3,000 words — with specific examples, current dollar limits, and practical guidance. Update them annually with current-year figures. AI specifically favors content that is both comprehensive and current.

Tax Deadline Content

Deadline content is uniquely valuable because it is time-sensitive, factual, and widely searched. Create a dedicated tax deadlines page updated every year covering:

• Individual return deadlines (Form 1040) and extension deadlines
• Business return deadlines by entity type: S-corps (March 15), C-corps (April 15), partnerships, LLCs
• Estimated quarterly tax payment deadlines (April, June, September, January)
• Payroll tax deposit deadlines
• W-2 and 1099 distribution deadlines
• State-specific variations if you serve multiple states

Make the URL clean and permanent — something like /resources/tax-deadlines-2026 — and create a new version each year rather than overwriting. This builds a cumulative authority signal over multiple tax seasons.

FAQ Content

FAQ pages with natural-language questions and direct answers are among the highest-probability AI citation targets in accounting. Use FAQPage schema markup alongside the HTML content. High-value FAQ questions include:

• "What is the difference between a CPA and a tax preparer?"
• "Do I need an accountant if I use TurboTax?"
• "How much does a CPA cost for small business taxes?"
• "What documents do I need to bring to my accountant?"
• "When should I switch from a sole proprietorship to an LLC?"
• "What is an Enrolled Agent and when do I need one?"
• "Can I deduct my home office if I work from home part time?"
• "How long should I keep tax records?"

Write 150 to 300 word answers for each question — comprehensive enough to be authoritative, concise enough to be directly quotable by AI. Do not hedge or equivocate in a way that makes the answer unusable. AI wants clear, citable information.

Step 3: Build Credential Trust Signals

In accounting, credentials are the currency of trust. AI search engines treat professional designations — CPA, EA, CMA, CFP — as strong authority signals when deciding which firms to recommend for accounting and tax queries. More importantly, consumers actively search for these credentials: "CPA near me," "Enrolled Agent for audit," and "certified bookkeeper for small business" are common AI queries. Your credentials need to be machine-readable, prominently placed, and consistently represented across the web.

Credentials That Matter Most for AI Visibility

CPA (Certified Public Accountant) — The most widely recognized and searched accounting credential. Issued by state boards of accountancy under the AICPA framework. If you or anyone on your team holds a CPA license, it should appear in your schema markup with the issuing state board as the recognizing organization.

EA (Enrolled Agent) — A federally authorized tax practitioner with unlimited practice rights before the IRS. Enrolled Agents are highly valued for audit representation and complex tax matters. AI specifically recommends EAs when queries involve IRS audits, back taxes, or complex federal tax issues. List the IRS as the issuing authority in your schema.

CMA (Certified Management Accountant) — Signals expertise in corporate finance, management reporting, and strategic financial analysis. Particularly valuable if you serve corporate clients or offer CFO-as-a-service.

QuickBooks ProAdvisor — A credential that carries significant weight in AI searches for bookkeeping and accounting software assistance. AI specifically recommends QuickBooks ProAdvisors for queries about bookkeeping setup, migration, and training.

Professional Association Memberships — AICPA (American Institute of CPAs), NAEA (National Association of Enrolled Agents), IMA (Institute of Management Accountants), and state CPA society memberships all serve as trust signals. List them in your schema's memberOf field and on your about and team pages.

How to Make Credentials Machine-Readable

Three practical steps ensure AI can reliably find and verify your credentials:

First, include credential markup in your AccountingService schema using the hasCredential property on each employee object, with the recognizedBy organization specified. This is what directly tells AI your credentials in structured form.

Second, use a consistent format for credentials across your entire website. If your homepage says "CPA," your bio says "Certified Public Accountant," and your services page says "Licensed Accountant," AI has to reconcile three different descriptions of the same credential. Pick one canonical format — full name on first mention, abbreviation thereafter — and use it everywhere.

Third, ensure credential abbreviations appear in your Google Business Profile description, Yelp listing, and any directory profiles. AI cross-references these sources, and consistent credential representation across platforms strengthens the trust signal significantly.

Step 4: Optimize for Seasonal and Deadline Queries

Accounting has the most pronounced seasonal search pattern of any professional service category. AI query volume for accounting and tax questions spikes dramatically from January through April, with secondary spikes around quarterly estimated tax deadlines and year-end planning in November and December. This seasonality creates a specific AEO challenge: your content needs to be indexed and authoritative before the season begins, not when traffic is already peaking.

The ideal seasonal content calendar for accounting AEO works like this:

• October–November: Publish or refresh year-end tax planning guides. Topics like "Year-End Tax Planning Checklist for Small Businesses," "Last-Minute Tax Moves Before December 31," and "How to Reduce Your Tax Bill Before Year-End" capture the planning season and give AI time to index your content before the filing rush.
• December–January: Publish the new year's tax deadlines page and updated deduction guides with current-year limits. Update the IRS contribution limits for retirement accounts, HSAs, and FSAs. Publish content on new tax law changes affecting your target clients.
• February–March: Publish guides specific to the filing season: "What Documents Do I Need for My Tax Appointment," "When Will I Get My Tax Refund," "Should I File an Extension," and entity-specific guides (S-corp and partnership returns are due March 15).
• April: Extension guidance, quarterly estimated tax payment reminders, post-tax-season planning content.
• June, September: Quarterly estimated tax reminder content, mid-year tax planning guides.

Structuring Deadline Content for Maximum AI Citability

When you write deadline content, structure it specifically for AI extraction. Use clear headers with the entity type and deadline directly in the heading — not "Business Tax Deadlines" but "S-Corporation Tax Return Deadline: March 15, 2026." AI can extract and cite this format much more reliably than narrative paragraphs that bury the date in prose.

Use a table format where applicable, with columns for entity type, form number, standard deadline, and extended deadline. Tables are highly AI-friendly for factual, comparative information. Add a plain-language explanation after the table for context.

Include FAQ entries with the date directly in the question and answer: "When is the tax deadline for LLCs taxed as partnerships? Partnership returns (Form 1065) are due March 15, 2026, with an extension available to September 15, 2026." This exact format matches how AI search queries are phrased and how AI extracts answers to return in responses.

Step 5: Create Client Education Content

Client education content — guides that teach accounting and financial concepts to non-accountants — serves double duty in AEO strategy. It builds organic traffic from people learning about topics you serve, and it signals to AI that your firm has deep expertise worth recommending. The firms AI trusts most are not just service providers — they are educators and authoritative information sources in their field.

Bookkeeping Fundamentals for Small Business Owners

Build a bookkeeping basics hub covering topics like:

• "Cash vs. Accrual Accounting: Which Should Your Business Use?"
• "How to Set Up a Chart of Accounts for Your Small Business"
• "What Is Bank Reconciliation and Why Does It Matter?"
• "Accounts Payable vs. Accounts Receivable: A Simple Explanation"
• "Monthly Bookkeeping Checklist for Small Business Owners"
• "When to Hire a Bookkeeper vs. Doing It Yourself"

These topics answer real questions AI receives from small business owners. When your content is the best answer available, AI cites your firm — and that cite exposure drives awareness of your services directly with your target audience.

Financial Basics for Individuals

For firms serving individual clients, build educational content around:

• "Understanding Your W-2: A Complete Field-by-Field Guide"
• "What Is a 1099-NEC and Who Gets One?"
• "How to Read Your Business Financial Statements"
• "Estimated Taxes: A Complete Guide for First-Timers"
• "The Difference Between Tax Deductions and Tax Credits"
• "How to Choose Between Standard and Itemized Deductions"

Entity and Structure Guides

Business structure and entity selection questions are among the most common AI queries in the accounting space — and among the most valuable, because the person asking is almost always considering starting or restructuring a business. Build comprehensive comparison content:

• "Sole Proprietorship vs. LLC: Tax and Liability Comparison"
• "LLC vs. S-Corp: Which Tax Structure Saves More?"
• "S-Corp vs. C-Corp: Key Differences for Small Business Owners"
• "When to Make the S-Corp Election: A Step-by-Step Decision Guide"

Link each educational content piece back to relevant services pages. Someone reading your "LLC vs. S-Corp" guide is a prime prospect for your business tax planning service. Make the path to scheduling a consultation obvious.

Step 6: Manage Reviews Across Platforms

Reviews are a dual-purpose AEO asset for accounting firms. They serve as trust signals that AI reads to assess firm quality and client satisfaction. More importantly, review content tells AI about your specializations — a review that says "helped me navigate my first year as an independent contractor, got me every deduction I qualified for" signals to AI that your firm serves independent contractors, even if your services page does not say so explicitly. This means that review management is not just reputation management — it is an active signal for what kinds of clients AI should recommend you to.

Priority Review Platforms for Accounting Firms

Google Business Profile — The highest-priority platform. AI consistently references Google reviews as a trust signal for local business recommendations, and Google Business Profile completeness (hours, photos, service categories, Q&A) compounds the impact of your reviews.

Yelp — Significant in many markets, particularly for consumer-facing tax preparation services. Yelp reviews are indexed by multiple AI systems including Perplexity.

Better Business Bureau (BBB) — BBB accreditation and rating is a trust signal AI treats as a third-party verification. Particularly valuable for accounting firms because it signals financial integrity to AI.

Industry Directories — AICPA Find a CPA, NAEA directory, your state CPA society's member directory, and local Chamber of Commerce listings. These are high-authority sources that AI cross-references to verify professional credentials and firm legitimacy.

Review Strategy for Accounting Firms

The best time to ask for a review is immediately after a successful filing season or after a client interaction with a clear positive outcome — their refund came through, they saved significantly on taxes, their audit was resolved favorably. For tax preparation clients, a simple post-filing email like "Your return has been accepted by the IRS. If our service exceeded your expectations, a Google review helps other people in your situation find us — it takes just two minutes" converts at high rates.

When clients are unsure what to write, gently guide them: "If you feel comfortable, mentioning what type of tax situation we helped you with — like self-employment income, rental properties, or business taxes — helps other people with similar situations find us." This produces richer, more specific review content that generates better AI signals.

Aim for a review velocity that sustains at least two to four new Google reviews per month year-round, not just during tax season. AI values recency — a profile with 40 reviews from three years ago ranks lower than one with 80 reviews, some from last month.

Step 7: Build Technical Foundations

Technical AEO factors affect whether AI crawlers can fully access and index your firm's content. Even the best AccountingService schema and most comprehensive tax content library will underperform if the underlying technical infrastructure is weak. Three technical areas matter most for accounting firm AEO.

Mobile Performance and Core Web Vitals

A large share of accounting queries — particularly urgent ones during tax season — happen on mobile. AI systems that synthesize web data consider page experience signals in their credibility assessments. Run your site through Google PageSpeed Insights and resolve any critical issues. Target a Largest Contentful Paint (LCP) under 2.5 seconds, a Cumulative Layout Shift (CLS) score under 0.1, and minimize First Input Delay (FID). For most accounting firm sites, the biggest performance wins come from compressing images, removing unused plugins, and enabling browser caching.

Complete Structured Data Coverage

Beyond AccountingService schema on your homepage, implement structured data throughout your site:

• FAQPage schema on every FAQ page and service page with Q&A sections
• Article or BlogPosting schema on every educational content page and resource guide
• BreadcrumbList schema on all internal pages to signal site structure
• Person schema on team and bio pages with credential markup
• Review schema on testimonials pages if you display client reviews on your own site

Validate all schema using Google's Rich Results Test and Schema.org Validator before publishing. Invalid schema does not just fail to help — malformed markup can create noise that confuses AI crawlers.

AI Crawler Accessibility

Check your robots.txt file and verify it does not inadvertently block AI crawlers. The major crawlers — GPTBot (OpenAI), ClaudeBot (Anthropic), PerplexityBot, and GoogleBot — need access to your content to index it. If your site uses JavaScript-heavy rendering, ensure your important content is server-side rendered or that a static HTML version is available, since some AI crawlers have limited JavaScript execution capability.

For a complete technical audit checklist, see our guide on the AEO checklist that covers every technical foundation element.

Specialty-Specific AEO Tips by Service Type

Accounting is not monolithic. The AEO strategy for an individual tax preparer looks different from one for a corporate accounting firm or a nonprofit specialist. Here are targeted tips for the major accounting service specialties.

Individual Tax Preparation

Individual tax preparers should focus AEO strategy on the specific life situations their clients face. AI queries for individual tax help are often situation-specific: "tax preparer for someone who just sold a house," "CPA for expats filing US taxes from abroad," "tax help for divorce year," or "accountant for someone who inherited an IRA." Build content and schema signals around the specific situations you handle well.

High-value individual tax content topics: capital gains on home sales, inherited IRA rules, social security taxation, marriage penalty and marriage bonus, divorce and tax implications, first-time homebuyer credits, education tax credits, and medical expense deductions. Each of these life events generates frequent AI queries, and the person asking is typically a high-value prospect with a complex, fee-justified return.

Small Business Accounting

Small business accountants should build AEO content around the specific industries and business models they serve. A small business accountant whose content specializes in "accounting for restaurant owners" or "bookkeeping for e-commerce businesses" will dominate those niche AI queries while a generic "small business accounting" message gets lost.

The entity election conversation — sole prop, LLC, S-corp — is the highest-traffic content opportunity in small business accounting. Build a comprehensive guide to entity selection with a clear decision framework, and include a call-to-action for a consultation to evaluate the right choice for their specific situation.

Corporate and Management Accounting

Corporate accounting firms and CFO-as-a-service providers should emphasize CMA credentials, financial reporting expertise, and management accounting content. Target queries around financial statement analysis, budget vs. actual reporting, cost accounting, and outsourced CFO services. This market is increasingly using AI to evaluate fractional CFO providers, and the firms with the most comprehensive content about what a fractional CFO actually does win the evaluation query.

Bookkeeping Services

Bookkeeping-focused firms should build their AEO strategy around software certifications — QuickBooks ProAdvisor, Xero Certified Advisor, FreshBooks Partner — since consumers frequently search for bookkeepers certified in specific software. Create content comparing accounting software options and explaining your proficiency with each platform. Build client education content around bookkeeping basics, since people searching these topics are often deciding whether to DIY or hire a bookkeeper.

Payroll Services

Payroll service AEO should focus on the specific pain points that drive payroll outsourcing decisions: "how to set up payroll for my first employee," "payroll tax penalties for late deposits," "how to handle payroll for 1099 vs. W-2 workers," and "multi-state payroll for remote employees." These are high-intent queries from business owners at a decision point, and comprehensive guides on these topics drive recommendations and consultation requests.

Nonprofit Accounting

Nonprofit accounting is a specialized niche where AI specifically looks for accountants who understand Form 990, fund accounting, grant tracking, and nonprofit-specific compliance requirements. Use knowsAbout in your schema to explicitly list nonprofit accounting expertise. Build content around 990 preparation, nonprofit audit requirements, grant accounting, and the difference between functional and natural expense reporting. Nonprofit executive directors and board treasurers are active AI users searching for specialized accounting help — and they prioritize expertise over price.

Accounting AEO Checklist

Use this checklist to audit your accounting firm's current AI search visibility and prioritize your optimization work. Items are organized by implementation priority — start with the top section for fastest impact.

Frequently Asked Questions

These are the questions accounting firms most commonly ask when beginning their AEO optimization work. Each answer is structured to also serve as AI-citable content about accounting AEO.